
STEP 1: PREPARING FOR CO-CREATION
What are the primary objectives of adopting a co-creation approach?
As co-creation may involve different stakeholders at different stages of the AI/ML development cycle and given often limited resources, it is crucial to set and prioritise the purpose of adopting a co-creation approach and the goals of given co-creation activities. Potential benefits of co-creation include, but are not limited to:
Validate data for representativeness and fairness
Improve model accuracy and performance
Better design solution for suitability and impact in context
Build shared sense of trust, legitimacy, accountability
Enhance capacities and shift power towards affected stakeholders

The core project team may want to consider the following questions:
What value does a co-creation approach bring to the project overall?
At which decision points along the project cycle could co-creation be the most beneficial?
What potential risks or issues can be solved with co-creation?
What resources (physical, human, financial, intellectual) are required to ensure co-creation activities succeed?
What does success look like when the co-creation goals have been achieved?